A new teenage magazine with the target Essay Example for Free

A new teenage magazine with the target Essay The brief was to produce a new teenage magazine with the target audiences of either or both male or female within the target range of 13 to 19 years old. In the process of the production we could working in groups or individually. Working in a group of three produce front page and a double page spread article for the new magazine. In the production each member of the group need to have a minimum of three original pictures. Before staring the production i made a project schedule to with deadline for each sections of the production. To fulfil the brief i started researching similar text. It would best suit me to produce a magazine for male audience hence researched magazines complementing boys titles such as TOPGEAR, EVO and MAX POWER. The mise en scene and the conventions of all these magazines had resemblance regards to the design, layout. For example the magazine names where all in bold fonts with use of strong colours representing stereotypical macho man characteristics. Technical codes such as the high angle shots used to denote the power of the cars. All the magazines included vast number of images that consist of Mid shots, Mid Close Up and Mid Long shots of the cars facing the magazine to grab the attention of the readers so that they wont be bored of reading a long article. The researches into similar text help me to decide some important aspects of the magazine. I carried out a questionnaire and interviews. the questionnaire was give to both males and females. I found that there was a demand for teenage car magazine in the market but my foundings showed that females didnt have much of interest in cars. The males where asked if they would or wont buy the magazine the majority said they would if the magazines contented more of their interests of sex and cars. Whereas females lacked interest. in the questionnaire the done most participants were interested customising their cars. And that they find the cost of insurance and fuel to high some when considering to sale their cars. I have chosen my target audience to be male so both of the interviewee i interviewed where males between 16-19 drives. From this i would be able observe the interests and the difficulty first hand. To meet the demand of the targeted audience i have decided to have an article on ways to get cheaper and more affordable insurance. The format that I have decided to adopt is similar to the one of the other Car magazines and as this I found from the interview was preferable by my target audience. I have chosen the name TOPSPEED which follows the stereotype that most male readers want fast cars and babes. I would be reviewing a car that relates to target audience cars that has small engine and cheaper insurance category so that student can financially afford to drive it. The planning involved a subject matter research where the main research was done for Ford Fiesta ST in areas like car specification and its stability for young drives using i cold write up the double page spared article. The other area i researched was for student car insurance. This could be used to write up a mini article to help and give advice for getting cheap car insurance. I had never used Photoshop before so the whole process was an opportunity to learn new skill. I got some practise on Photoshop and Publisher before i started the final production. The technical skills that we practised in class include lighting. Regarding lighting, it can be used to create a particular mood. I started off by brainstorming me ideas. Finally deciding on car giving information and review car of a car that is affordable to teenagers as my target market will be more interested in rather than an expensive car that they may have trouble affording. I had descried to review the new Ford Fiesta ST because this would perfectly for my targeted audience since it had a small engine which uses less fuel plus it had i low insurance category meaning lower insurance premium. The Ford Fiesta ST was the sport version denoting speed and boy racers. Regards the design Ford was a very good looking Supermini which would easily grab the attention of the targeted audience. Analyzing the questionnaire cost of insurance was other area where young drivers had difficulties so i had decided to add tip to get cheap insurance. I write up a draft article using the information from the research which i will later improve for a magazine standard. Use this i experiment different layout for front cover and the double page spread and the use of font size different colours so that i had clear idea what work and what doesnt in a car magazine plus this help with how i want to take the pictures. I experimented with different typeface for the magazine name with different fonts colours and size to see which suits best for the front cover. Before the photo shoot i had to have a miscellaneous paperwork and productions design which includes the location of the shoot which is in Edgware i wont do any alteration to set design which is the car showroom. The showroom will have a good lighting so there is no need for me to arrange any sort of lighting for the shoot. I could have different action for the cars open doors or turn the wheel sideways will show the wheels properly and give the car character. The miscellaneous paperwork need to be done for risks assessment, equipment book forms, access permission and call sheets to be taken to the shoot location signed and dated by the person give the permission to take the photos The photo shoot was hard to arrange I called up several Ford dealerships to organise a photo shoot but only a couple of the dealership agreed to let me take pictures in there showrooms. The space around the car was limited for that reason most of the pictures i took was close up shoot or mid shoots i wasnt able to get any long shoot which would have helped show all the outer features of the car. The showroom had too much light i couldnt take some of the photos that i wanted. The car was parked in way that i could get pictures from back of the car. I wanted to take close up pictures of the speed-o-meter of the car but the staring wheel came was obstruction which i couldnt get clear picture. The staring wheel was locked which meant i couldnt turn the wheel sideways which is a convention in must car magazines. I didnt want the background of the photos i took using Photoshop i cut them out with the Magic wand tool and using the smudge tool smoothen the edges. I did this with most of the photos i wanted to use in the production. i decides to use black background for the red car. This is because the colour of the car would stand out and it strong male on your face colours. When i placed the photos on the cover page over a black background you could still see the ragged edges around the car. To solve this problem i added drop back shadow which covered the edges. I decided to use all caps and with modern but simple bold fonts in white colour that would stand out with black background. I downloaded a font from internet that you could make barcode with it this way i could customize the barcode specifically for my magazine. Inside the magazine for the main headings i used the same fonts as i had on the front cover. Experimenting with the layout I found one that would suit the best for the double page article. I divided the columns into equal sizes with little gaps between to make it easy to read. I give white border around the all the pictures used in the double page spared and place them on top of each other to give it a nice effect. When i improved my draft article and paste it into the columns of the double page spread using auto flow the article was too long and didnt fit into the area i wanted it. I thought that teens would be bored to read a long article so i decided to shorten it. I decided to have a different colour background for the mini article about insurance.